Supporters of Wisconsin Businesses for Equality that believe its time to modernize and update Wisconsin's nondiscrimination law include:

Associated Bank
Froedtert Health
Goodwill Industries of North Central WI
Kohler Co.
Marcus Hotels & Resorts
Milwaukee Bucks
Rockwell Automation
Schreiber Foods
UW Health

414 Photography, Inc.
8 Branches Chinese Medicine
Accurate Web Solution, LLC
ACLU of Wisconsin
Alliance for Strong Families and Communities
American United Transportation Group
Amy Sherman-Kortbein Realtor
ArtWorks for Milwaukee
Ascent For Life, Inc.
Ascent Gym, Inc.
B2B Dynamix LLC
Bay View Printing Co
Bay View United Methodist Church
Bounce Milwaukee
Brush & Canvas 2 U
Center for Community Healing, LLC
Coqui Paperie & Gifts
Coughlin Consulting
Cowboy David's Bake Shoppe
Cruise Planners
Diverse & Resilient
Eagle Centre House Bed and Breakfast
FlorenceCares, Inc
Fox Valley Unitarian Universalist Fellowship
Gimbel, Reilly, Guerin & Brown LLP
Golden Antler Design
Halling & Cayo. S.C.
Henry Steinberger, PhD, LLC
Hunger Task Force
Imagine'at Photography, LLC
Janviere Photography
Jennifer Parker Therapy, Training, and Consultation
JMC Properties, Inc.
Kickapoo Valley Ranch Guest Cabins
Komorebi & Co., LLC
KWG Counseling
Leaning Tree Naturals LLC
Lifelong Wedding Ceremonies
Loving Commitments Relationship Services
Lyle Husar Designs
Masters Ceremonies
Milwaukee Metropolitan Community Church
Molly Maid of East Metro Milwaukee
MOXIE Food+Drink
Nation Consulting
New Health Chiropractic & Integrated Healthcare
Nexus Consulting Group, Inc
North Shore Event Centre
Orphonic LLC
Peaceful Mind Massage LLC
Pickle Jar
Planned Parenthood of Wisconsin
Quest Home Loan Center
Radisson Hotel Milwaukee West
Rascals Bar & Grill
Salvatore’s Tomato Pies
Scott & Company Salon
Shepherd Express
Soberalski Immigration Law
Solace Acupuncture
Source 1 DJ Services
Sugar Doll
Summit Wellness, Inc.
Tease Salon
Telmark Sales Solutions Inc.
The River Food Pantry, Inc.
Touch of Pride Sales, LLC
True Compass Strategies
Vital Image Wedding Studios Vitality Health and Wellness
Windy City Linen
Wisconsin Association for Justice